Build a Business Around Your Core Values—with Jen Du Plessis - EP59

Many entrepreneurs, even the wickedly smart ones, focus on building their business first and then try to squeeze life in around it. But what if we did it the other way around? What if we stopped to figure out what’s really important to us and then built a business around those core values?

Known as America’s Mortgage Mentor, Jen Du Plessis is the international speaker and podcast host behind Mortgage Lending Mastery and  Success to Significance: Life After Breaking Through Glass Ceilings. She is also the founder of several successful businesses, including Kinetic Spark Consulting, Black Fox Investments and Valor Home Solutions. Jen has 35-plus years of experience in residential mortgage lending, ranking in the top 1% of loan originators in the US for more than 15 years, and she is the bestselling author of LAUNCH: How to Take Your Business to New Heights.

On this episode of Wickedly Smart Women, Jen joins Emerald to discuss the childhood experiences that informed her limiting beliefs around money. She explains how she shifted her mindset by exploring the purpose behind the money she was trying to make and asking herself, ‘What is it I really want?’ Listen in for Jen’s insight on making decisions based on your core values and learn how to amplify what’s important to you—and build a business around THAT.

What You Will Learn

What called Jen to forge the way for women in the mortgage banking industry

The traumatic childhood experiences that informed Jen’s limiting beliefs around money

What made Jen realize she was sabotaging her life in the pursuit of money

How Jen built a vision around the purpose behind the money she was trying to make

The power in asking yourself what you really want

How to amplify what’s important to you and build a business around that

How to determine your core values by exploring what upsets you most

Jen’s process of making decisions based on what makes her happy and aligns with her values

Connect with Jen Du Plessis

Jen’s 7 Success Strategies

Success to Significance Podcast

Resources

LAUNCH: How to Take Your Business to New Heights by Jen Du Plessis

Dave Ramsey

Connect with Emerald GreenForest

Emerald’s Website

Emerald on LinkedIn

Emerald on Twitter

Emerald on Instagram

Email listeners@wickedlysmartwomen.com

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